23 April 2017

Rebranding Set To Reignite Hepworth Clay

Hepworth is launching a major rebranding of their superior clay range, Hepworth Clay.  Bringing the very best in clay drainage for the 21st Century, the updated brand signals a renewed focus on customers, products and service for the industry leader.

Hepworth has been in the business for 150 years, building a reputation for perfect vitrified clay pipes and proven joints from a manufacturing site in South Yorkshire.  Hepworth’s hallmark of precision manufacturing ensures clay is fired to perfection which guarantees a consistent quality, standards compliance and total service support. 

With this major new rebranding, Hepworth Clay will be reignited in the marketplace with product specification support and two new dedicated clay sales managers, ensuring this sustainable, durable and cost efficient drainage solution remains the first choice for contractors and merchants.

“This major rebranding closely aligns with our business plan and will ensure our superior clay drainage systems continue to be a market leader,” said Paul Wydell, Product Group Manager at Hepworth Clay.  “Clay is a 100% natural material and is one of the few materials used for thousands of years for the same purpose. When combined with our manufacturing expertise, Hepworth Clay can quite simply future-proof drainage.”

With a lifetime expectancy of over 100 years, the Hepworth range of clay drainage offers inherent strength and low lifetime cost making it the fit-and-forget choice for all future drainage specifications.

Suitable for use in adoptable sewers, commercial and industrial construction, highways and general building works, the Hepworth SuperSleve system is available in 100mm, 150mm, 225mm and 300mm diameters and consists of plain ended or socketed pipe fittings, with additional push fit flexible couplings.

The durability of clay pipes is as much an advantage during its service life as it is for installation. With a lifetime jetting guarantee, Hepworth pipes are able to withstand jetting pressure of 7,500psi, at 20 gallons per minute held static for five minutes, allowing blockages to be cleared with reduced risk and in less time.

Clay drainage pipes also allow specifiers to reduce installation costs as well as environmental impact by minimising the volume of primary aggregate needed from
quarries. Clay pipes have tremendous compressive strength which allows for their installation with reduced amounts of granular bed and surround, recycled material or even reused as-dug material if suitable.

For drainage solutions that are as impressive in the ground as they are on paper, market leader Hepworth Clay offers a complete range of clay drainage systems, no matter what the application.  For more information call 0844 856 5152.